Youtube Channels.  Video marketing is hot and trendy.  People have lots of ways of getting information these days.  It is not like in the past with the daily newspaper that was delivered to the door or the newsstand.  People have information at their fingertips with smartphones, tablets and computers.  Watching videos is a simple way for getting the message.  Are you making youtube videos yet?  Other marketers are into video marketing heavy.  How many youtube channels do you have?  



Youtube Videos.  Making youtube videos should be on the internet video marketing to do list.  Making a youtube video can be scary.  Are you afraid to get in front of the video camera or smartphone and hit the record button?  Are you super scared of hitting the upload button for youtube?  Some people don't want to be on video marketing.  There are other solutions for making videos.  It might be worth it to checkout doing screenshot videos or using other software to create videos.  

Youtube Thumbnails.  There are lots of choices when it comes to selecting a video on youtube.  What is the first view that comes on the youtube page?  It is the youtube video thumbnail.  Making youtube thumbnails might not be in your thinking, but they are saying that the thumbnails are super important when it comes to getting people to watch videos.  Making your own thumbnails for youtube videos or outsourcing the video thumnails might be a topic for extended exploration.  

Jumping Into Social Media

Posted by admin | 12:22 PM

Social Media Sites.  Getting ready to jump into the social media fast lane might be at the top of your to do list.  What is the social media site that you are going to focus on?  There are lots of #socialmedia apps.  They might be popular among different demographics.  Who is your audience?

  

Social Media Videos.  Creating attractive headlines and learning the social media lingo is a part of the process.  Marketing with videos on social media is another way of trying to attract the audiences.  The video marketing could go in different directions.  Educational or tutorial videos or are you going for fun and entertaining videos?  



Social Media Images and Graphics.  Graphics and images are a big part of social media apps.  Are you letting opportunities pass by?  Taking more photos and creating more graphics and using them in your social media channels is just adding another piece to the marketing puzzle.  



Low Cost Marketing Options

Posted by admin | 11:53 AM

Not knowing where to start when it comes to marketing is a problem.  Starting to ask questions and thinking about the answers is a solution.  Where is the audience located?  How are you going to get your messages in front of them?


Writing Blogs.  Making low cost website blogs and using your skills with content to attract the audience is part of marketing.  The cost for domain names is low.  The costs for monthly web hosting is low.  Time and action are the other parts of the equation for blogging.  Writing lots of articles on your own or finding other content sources could be a part of the mix.



Making Videos.  The writing articles option might not be your main thing.  Don't worry.  Start making videos.  What about turning some of those article topics into new video topics?  Smartphones and digital cameras are all around.  Using screenshot software is another option for making videos.  Use some of graphics and pictures to make slideshow videos.  Lots of options are available when it comes to video marketing.



Record mp3 Audios.  Make your information available in more formats.  Keep it simple for the people on the go.  Downloading mp3s, podcasts and the like is the business.  People like being able to consume content by listening.  Reading long articles is not an idea of fun to lots of people.  Make your info available with mp3 downloads.  Can you see people clicking the download link and listening to your info on their smartphone or mp3 player?  Lots of people like the new podcasting craze.



Start Vlogging

Posted by admin | 12:59 PM

Have you ever thought about starting to vlog?  Blogging and video smashed together brings vlogging online into the world.  Maybe you don't like doing lots of article writing.  You might love to start using your recording devices to create content for the web with video.


Recording Videos for Marketing

Posted by admin | 8:10 AM


Getting on camera might be one of the things that is holding you back.  Do you really want to become one of the people that is making videos for the web?

The tech tools are all around and getting into the video making business for marketing seems like the way everything is heading.

People are producing some good looking videos that are filled with content.  Getting started with a smartphone might be the first step.

Maybe you start recording just for fun.  You might not even upload your first videos until you start to really feel comfortable.

Recording videos and then hitting the delete button might be just like taking those first trips to ride a bike when you fall down a lot.  You just chalk it up to the process.

Getting better at making videos might be the ultimate goal.  Going into it with the end goal in mind, but not worrying about the first steps could be a big part of the plan.


Making Cheap Flyers

Posted by admin | 10:31 AM

Making the decision to start making is starting with an idea.  It might be something that is low cost.  It might just be a flyer.

Coming up with a headline and then coming up with the body of the ad.  The flyer might include some graphics.  

Taking ideas and turning them into marketing materials that can be tested means sitting down and doing it.  What are you going to build you flyer with?

It might be microsoft word.  It might be publisher or google docs.  Starting to get creative with your new flyer and brainstorming might be part of the fun.

Who is your audience?  What are you trying to get them to do?  Are you going to be funny or serious?  

Advertising Direct Response

Posted by admin | 9:24 AM

Great video talking about direct response advertising.  A thread in one of the online forums linked to this video.  The video is over an hour, but it will change your thinking.

Take good notes on the section talking about creating your offers.