Create PDFs

Creating pdfs is another way to market your business online.  Turn your documents in to pdfs.  There are lots of document sharing sites that you can use.  Signing up is simple.   

Focus on creating content that is helpful to your audience.  Your pdfs might even show up in the search engine results pages.  You might have lots of information that you can share through pdf files.  
 
Private label rights

You might already have plenty of content that could be used in pdfs.  What about getting some use from all that plr content that you have on your hard drive.  PLR stands for private label rights.  This is content that you can use to help create even more content.

It is good for creating articles, blog posts and even some pdfs.  You can use plr to get up to speed on new topics.  Read a few plr articles and then create your own articles and save them as pdfs. 


Write articles

How many articles have you written for the article directories?  All of them are not going to be winners?  Use your articles in a different location with document sharing sites.  You could rewrite those articles and save them as pdfs.  This can give some new life to your older articles that are collecting dust and not getting any traffic on directories.  

Do you have squidoo pages that are getting locked or pending deletion?  Don't give up on that content.  You have spend time creating articles and you don't want that work to go do waste.  Take your articles and give them another chance through pdfs.  
 
Repurpose blog content

Do you have blog content that is not getting the results that you want?  You might be able to pull some blog topics together to create something new and useful as a pdf.  Your older blog posts could be turned into a pdf.   Give them away or use them to generate sign ups for your newsletter.  Think about changing the focus to a more targeted audience.  Your information could be tailored for a specific niche.
 
Use keywords

Come up with better keywords before saving your new pdf.  Use key word tools that can identify topics related to your information.  Write your content for real people, but it doesn't hurt to find high search count related keywords.  
 

Add your url
  
Don't forget to add your web address to your pdf.  Where can you place your web address?  Add it to the header or the footer.  Also add it to your resources page at the end of your document.  Turning your document into a pdf might drop some of your web links.  Make sure to use your web address.   Even if the link doens't work.  Your readers will be able to copy and paste the web link into the browser to get to your website or blog.