How to start a blog to market your business online

Get your blog started and get to blogging.  Writing information and posting it online is one way to market for business.  Blogs are just simple websites that allow you to quickly share your thoughts, images and videos.

Blogs are interactive.  You could post information about the super bowl and in a few minutes, you could get responses from other people online that have found and read your post.

Do you have opinions about the super bowl?  Do you know what caused the New England Patriots to lose the game?  Was it the dropped pass by Wes Welker or was it the Patriot Defense giving up a long pass by Eli Manning that did them in?  With a blog you can cover the topics that you want.  In the above example, you might get all kinds of NFL Football fans chiming in and giving their opinions on the super bowl.  Maybe some people talk about the game and other start talking about the Super Bowl Ads.  That is the power of blogging.  You can get the conversation started.

Another great thing about blogging is that it is really easy to maintain.  With a blog, you don't have to learn all the details of building a website.  The blog software does the heavy lifting and you can just focus on creating the content for your site.

One of your most important tasks is coming up with good headlines for your blog posts.  You have options.  You could start using search engine optimization to help drive traffic to your blog.  Find highly searched keywords related to your topic and include them in your article titles.  You also want to use keywords in your blog posts.  The difference between a few words can make a difference in your online traffic.

Blogs are so easy to start that you can have one online in just a few moments.  The real work comes after the initial setup and you begin to create content for your site.  You can use blogs in many different ways.  They can be general blogs where you discuss a lot of different topics or they can be really focused on a specific niche market.