Marketing with Videos - Get started with using video

Free ways to market your sites and business include writing articles, making videos and doing audio podcasts. Making videos is really simple.  All you need to do is sign up for a youtube account.  Youtube is the top online video source that you will want to be a part of.  Youtube is a top search engine aloo, so keep that in mind.

When people are doing regular searches, you will notice that youtube videos pop up in the results. Creating videos is not hard at all.  You don't have to be a feature film director to make videos to post online.  You cna make a video just using graphics and text.  Software programs like animoto can allow you to create a short 30 second video for free.  30 seconds is not a lot of time to get your point across, but it might work for your purposes.

Youtube is more than just a video hosting service.  It is considered social media.  When you post information on youtube, people have a chance to make comments and like your videos.  This can help your videos go viral.  You don't just have to use animoto to make your videos.  You could use your smartphone, or use your computer.  Screen capture software is another simple way to make videos.  You don't even have to appear on the screen.  This can be a good idea if you are creating tutorial type videos.

With videos you never know how popular they will become.  Your video could become an over night sensation and get lots of web traffic.  The other benefit of using youtube is that once you put your videos online, other people can embed the videos in their sites and blogs.  So you get the benefit of more views.  It is almost like having an affiliate marketing program that you don't have to pay for.  If your videos are good people will want to share them.

Remember some of the same rules that you follow with writing articles.  You want to have a catchy headline that gets attention.  Just like the article directories, you have to remember that there are a lot of people uploading videos.  There is plenty of competition.  Tag your videos with keywords that are relevant.  Uploading your videos to youtube is really simple and if you are using animoto, you can do it from within the online software.

There is another way to create videos that I forgot to mention.  This is a doozy.  USE A VIDEO CAMERA.  You can get HD quality video with some inexpensive video cameras like the flip ultra hd.  They have stopped making the flip, but you might still be able to find them on ebay or amazon.  There are other brands that you can choose from.

Video editing software is alos something that you might be interested in. Camstudio and Camtasia are the popular screen capture software options.  There are many others to choose from.  It all depends on how much you want to spend and the quality of videos that you want to produce. Simple videos might be more of what you are looking for.