Get content and come up with your own ideas on how to position it. Don't say to yourself that you don't have any content to work with. There are plenty of content sources that are available. Shift your thinking into the creative side to come up with new ways to present the information that you can acquire.
The information is in abundance. You can put your hands on content quickly. You have to think about the content that you get like they are raw materials. What is going to be the new combination that you bring up?
Splicing and dicing up the information or combining and mixing up the information is the whole idea. The information is constantly getting generated. The opinions and reviews are always being updated. Looking back at the past and looking ahead to the future means that you have plenty of new roads for exploration.
How many different ways can you say the same thing? It might come down to generating new labels. It could be a shift in format. Information is information, but how the info gets presented might make a difference. Would you rather read a book or listen to an audiobook? Would you rather watch a movie or go to a live seminar? The information could all be the same, but just presented in a different format.
