Add social media as another option for traffic generation. Creating social media accounts and keeping them loaded with quality information for the audience can take up time from your schedule. Figure out how you are going to use social media and how you are going to drive traffic to the locations that make the most sense.
Social media video sites like youtube contain lots of tutorials for the different platforms and you might be able to grab some important ideas that you can use in your business.
One of the ideas could be to repurpose content for the social media platforms. How could you use the content that is already available in a social media format. Videos and graphics are just a couple of the formats that might play well on social media sites.
